My class is working with America's Promise Alliance, which is focused on ending the high school dropout crisis. Throughout the country- in cities especially, there are schools referred to as "dropout factories" which have very, very low graduation rates. Over 300 nonprofit organizations are members of America's Promise Alliance, all working towards the common goal of creating educational environments and experiences more conducive to graduation.
The class is divided into groups, and each group is developing community toolkits for two of the Alliance's twelve target cities. My group was assigned Detroit and New Orleans, both of which face incredible circumstances that mean that a high school student is more likely to dropout than receive a diploma.
Recently, I designed and developed city fact sheets for each city based on statistics from 2008 and 2009. What my group found was arresting, and I thought they would be valuable to share. Ideally, this is the sort of thing that could be shared with members of the media if they are interested in a story related to America's Promise. I really enjoyed making them because I hadn't worked on a design project since last semester! Please check them out and let me know what you think! (Click for a larger version!)
Detroit Fact Sheet
New Orleans Fact Sheet


2 comments:
Awesome! You have a great client too, (and one more conducive to doing more types of PR for, as opposed to heavily on fundraising, like ours.....hm).
I love the factsheet. here are my two cents to improve upon it if even applicable anymore:
- the red wagon, I was going to ask why the red wagon, then I realized it's part of their logo. which is...weird? I don't really see the connection bw the org and a red wagon. maybe that's just me. (however I doubt they'd be OK with you re-designing their logo lol)
- but, what you could do, maybe, is when I read this it makes me eye move a little awkwardly, but I think if you move closer together your subheads (Education, poverty, etc) with their respective info, so that they are more grouped looking. for me, that just helps keep it easier to read. might it won't look right, but worth seeing if it does.
- also in the blue open spaces on the right, could you maybe try putting little images like idk a diploma or a grad cap? I feel like theres too much negative space on one side.
anyway it looks great, I haven't done any marketing materials/designy things for my portfolio class, so I am jealous now. haha good luck with your project/class!
ps I love issu.
AWESOME!! I was engrossed in the stats! Very impressive. Great Job!!
Love ya.
Aunt Kathy
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